Proposition Design
There's no selling without storytelling. Our specialists create your entire proposition. From business model to product design to earth‑shattering launch campaign.
Our marketing experts will explode your brand into the world. How? By way of research, business model, product design, brand positioning, campaign development, media buying – the whole shebang.
Value Proposition Development
Missed opportunities? Not if our proposition specialists can help it. They identify gaps in the market and help you exploit them. Together with your team, they develop value propositions guaranteed to make a splash. Your organisation will always resonate with its target audience. Now and in the future.
Design
From digital products to physical touchpoints, our designers build to‑die‑for brands and interfaces that scale across the world. Online and IRL. How? By building genius design systems and delivering them to you in practical components. So your team can hit the ground running.
Branding
From branding strategy all the way to brand identity. Our branding specialists create the positioning, design, concept and story that will bring your brand to life.
Advertising
Don Draper, eat your heart out. Our advertising experts know a thing or two about capturing your target audience's eye. And maybe even their breath. Creating digital, physical, video and audio campaigns, they'll thrust your brand onto the world stage.
Productie & Distributie
Our production and distribution specialists will make sure there's no getting around your brand's campaign. And anything that campaign needs, they employ: video, audio, branded content, social ads, DOOH, podcasts and whatever the next big thing is. You're covered, from strategy all the way to distribution. How's that for full‑service?
Our specialists in Proposition Design

Jeroen van de Ruit
Managing Director
Soda

Ashwin Murli
Co-founder
MIX

Joy Heijstee
Regisseur
Big Shots

Manon Miltenburg
Managing Partner
Mr Koreander

Suda Polwatte Gedera
Senior Brand Copywriter & UX Writer
Mr Koreander

Robert Leufkens
Product strategist & design lead
Soda Studio

Daryl Fransz
Senior Creative
MIX
Want to know more about Proposition Design
"We help you go‑to‑market in a swift and efficient manner. With new propositions, new brands and new stories.”

Jasper Olieroock
Managing Partner
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Want to learn more? We would be happy to talk with you.