Header Atida case


The most personal online pharmacy in Europe

Atida wants to be the best online provider in the field of health and well-being. We developed a new award-winning brand identity and an e-commerce platform developed with personalization as the starting point, to support them in achieving these ambitions.

digital Commerce
operational Acceleration
proposition Design
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Made possible by these specialists

Within this challenge, our agencies provided brand development, product design and digital product development.


Brand Design & Product Design & Webdesign


Digital Product Design

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A prize-winning brand identity

The identity designed by our agencies served as the starting point for the design of the complete e-commerce platform. In this way, Atida positions itself as a reliable brand that always moves with you. This brand identity won a prestigious Red Dot Award in 2021.

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Personalization as the foundation for e-commerce

Medical advice is personal. That's why we developed new concepts such as personalized help that advises you on the right products, ordering on prescription, automatic (re)deliveries, and a loyalty program.

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A word from our specialists

"A great multidisciplinary challenge, in which the Makerstreet network and its specialists were truly leveraged. We created the brand for a new European pharmacy, which we directly translated into two digital products: a retail platform for their online pharmacy and a subscription platform for personalized supplements. By testing this with customers, in multiple countries we were able to learn and iterate fast."


Robert Leufkens

Product strategist & design lead

A new proposition

Together with Atida, we developed Atida Pure; a new proposition focused on personal supplements. We applied the new brand directly to this, from packaging to product descriptions.

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Interested in the results of this case?

We'd be happy to come show you. Contact us below and we'll schedule a meeting at a time that works for you and your team.

Rein van Strien

Rein van Strien

Business Director

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